Lots of projects in 2020!
The entire JULES & JENN team wishes you a very happy 2020!
Since our beginnings, our fashion has been progressing along the path of ethics and responsibility. Although the road is long and sometimes winding, we constantly strive to improve in terms of transparency, proximity, circular economy, waste reduction, and production that respects people and the planet.
The New Year is therefore the perfect time to present to you some of our projects for 2020!
Job creation
The first effect of our development is the creation of jobs, within our company JULES & JENN, and also in the 12 partner workshops which manufacture our products, in France, Italy, Spain and Portugal.
In 2019, around 20 people worked full-time for JULES & JENN throughout the year, whether researching materials, designing and manufacturing products, preparing your orders, answering your questions or setting up collaborations with our partners.
In 2020, more than fifty people will work 100% for JULES & JENN, to meet the increase in your demand and thanks to your support!
Proximity
Every week, you ask us if we have a store so we can try on shoes or see the size of our bags. We invariably reply that we only sell online...
But that will change in 2020!
To meet you, we're opening a permanent space in the heart of Paris. You'll be able to meet and chat with our team, discover our collection, and, of course, try on any shoe model.
We won't tell you any more for the moment, stay connected...
Made in France
Producing shoes in France at an affordable price is harder than it seems! With the French shoe industry shrinking dramatically since the 1980s, rebuilding skilled teams takes time and investment. Since we started three years ago, we've been looking for French workshops for this purpose. And we've finally found the perfect opportunity, in the Cholet region!
You may have already discovered our white leather sneakers during our first participation in the Made in France trade fair last November. After months of research and refinement, we were proud to present our new product, 100% made in France! For men and women, they are currently available for pre-order, with shipping scheduled for early March 2020!
Furthermore, since our launch, all our bags and belts have been made in France. In 2019, we launched our new Les Ravissantes bag collection, and in 2020, new bag lines are on the agenda… and not just for women!
Circular Economy & Zero Waste
In addition to the natural materials we already use, we're looking to create more products made from recycled materials. A new line of unisex bags is in development, and we plan to introduce it this spring. New shoes made from recycled materials are also expected to be released later this year.
To limit our waste, and especially our plastic waste, we are launching a Stop Plastic project to eradicate all plastics (packaging, lasts, reinforcements, etc.) from our production chain. We are working hand in hand with our workshops to implement this project. Thus, all our belts will now be packaged directly at the workshop in the GOTS-certified organic cotton pouch that you receive at home.
Transparency
Always with complete transparency, we want to give you a glimpse into the workings of our second-tier suppliers. You'll discover the details of how our recycled tire soles and recycled PET canvas are made.
You will also have the opportunity to discover the behind-the-scenes of our warehouse in the pleasant city of Montpellier, during a report on the preparation of your orders.
Anti-Waste
To ensure we never destroy our unsold items, and given the success of our Solidarity Sales , we will collaborate with other associations as part of this program. As a reminder, the Solidarity Sales bring together our last pieces, only a few of which are available. The price remains the same, but 30% of the amount is donated to Mode Estime, an association that promotes social reintegration through textile manufacturing. We will also collaborate with associations working to protect the environment.
In a similar move, since mid-December, we have donated all our prototypes, photoshoot products, and products with micro-defects to the Oxfam Dressing Room in Paris. In 2020, we will be able to share our products with other Oxfam stores.
Every day, we strive to move toward more responsible fashion. Step by step, we have some lovely surprises in store for you in the new year!
